Profiles

This Month: Brach Madrid – A true boutique experience

Designed by the visionary behind the original boutique hotel concept, Philippe Starch, Brach Madrid is, as Conde Naste Traveller puts it, “a vibe.” Located in the heart of Madrid’s Gran Via district, stepping foot inside Brach feels more like entering a private home than a hotel. The interiors are filled with an eclectic collection of surprising and mysterious objects, each chosen for their sentimental and priceless value, creating a sense of discovery around every corner. 

While the rest of the hotel is rooted in rich, weighty materials, the subterranean spa, La Capsule, takes a different approach as a serene, cloud-like retreat. La Capsule is a place of transformation and personal discovery where guests are invited to take sanctuary from the outside world.

“Brach Madrid offers a stylish stay that resonates with the city’s artistic energy… It’s a place that captures Madrid’s cosmopolitan spirit, blending creativity, comfort, and elegance in equal measure.” Wallpaper, January 2025

Brach | Madrid

La Capsule 

Visit them: Gran Vía, 20, Centro, Madrid, Spain 28013

Follow them: @brachmadrid on Instagram 

Discover more: https://brachmadrid.com/en/la-capsule-spa-de-luxe/ 

Philosophy:

Exploration. Recuperation. Transformation. 

An intimate and luxurious sanctuary, La Capsule is designed to help you pause, reconnect and expand physically, emotionally and spiritually. Guided by a philosophy of mindful restoration, La Capsule offers an inward journey where guests can realign with their bodies, attune to their inner world and emerge with renewed clarity and care. Blending timeless traditions with scientific innovation, this unique spa invites exploration, supports recuperation and inspires true transformation.

“The unifying element is poetry, the dream, which transports us, changes us and teaches us.”  

Phillippe Starch 

Wellness Offering:

The unique selection of treatments combines holistic practices (acupuncture, energy treatments, hypnosis, etc.), facial and body treatments by myBlend and Clarins, traditional massages, movement (yoga, fitness coaching) and a sophisticated selection of cutting-edge wellness technologies (AirPod mild hyperbaric oxygen wellness device, floatation in sensory isolation, ice bath, infrared sauna). An all-encompassing approach to treatment designed to support everyone in their individual pursuit of well-being.

Inside the Space:

La Capsule embodies a harmonious blend of the mystical and the futuristic. Bathed in calming whites and accented with hints of gold, the space is both ethereal and refined. At its heart lies a 20-metre swimming pool, surrounded by thoughtfully curated features including two treatment suites, an AirPod hyperbaric oxygen wellness device, a floatation bath, an infrared sauna, a steam room, a fully equipped gym, a consultation room, a recuperation lounge and several intimate spaces designed for holistic practices. Every element, both aesthetic and technological, has been purposefully integrated to support a seamless, multisensory journey of wellbeing for body and mind.

“While the overall feel of the hotel is one of calmness as reflected in the choice of materials such as wood and terracotta, I designed La Capsule as a cloud: a pure, ethereal space with flow. When we float, relativity changes, our bodies feel weightless, and we gain clarity of mind.” Phillippe Strach

Why visit?

Brach Madrid is more than a boutique hotel, it's a destination for those seeking intentional luxury and transformative experiences. At the heart of this philosophy lies La Capsule, a spa sanctuary where ancient rituals meet cutting-edge wellness. Whether you're recharging between travels or embarking on a deeper journey of restoration, La Capsule offers a curated escape from the pace of modern life. With its immersive design, state-of-the-art facilities and holistic treatments, it invites guests to slow down, reconnect, and emerge renewed in body, mind and spirit.

Discover more: www.brachmadrid.com/en/la-capsule-spa-de-luxe/ 

"This Month: Brach Madrid – A true boutique experience"